UNICOMM Kanban 2019
The Kanban Workshops will be organized in October,
in Italy, France, Germany, USA and the UK.
Dates and locations will be available soon.

The most effective sales methodology
created specifically for systems integrators and IT companies

Approved by ValueSelling Associates TM

Discover a proven step-by-step framework
– utilized by IT giants like Oracle, Microsoft, and Google –
to increase win rates, decrease discounting
and ultimately increase your revenue.

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Why do your IT company fail
to achieve revenue targets?

The market has changed.
Competition has grown. It’s more difficult than ever to close deals.

When you finally book a meeting with your prospects after countless cold calls, they always ask you to look up pricing and give them a discount.

They don’t see the value of what you’re offering. They only want you to be the cheapest.

And in the end, they always choose the lowest price.

The truth is:
nobody wants a technology anymore

As a company offering complex products, this is a common situation you and your sales team have to deal with.

You may think that successfully winning sales depends on how remarkable is the product you’re selling.

If you refine your sales pitch to tell your prospect that you sell a top-notch product, they will choose you.

But the truth is that it’s not enough.

Today your customers are NOT looking for the best product in the market.

Customers are looking for a way
to boost their business performance

In a crowded marketplace, prospects have become more cautious about what they buy and why.

This means that if you want to succeed, you should be able to connect the product you sell to your customer’s burning business issues.

You should show them how your technology can help them in achieving their business objectives.

This is often overlooked by sales professionals.

According to the 2018 Global Chief Sales Officer Study by SiriusDecisions, 72% of sales leaders said their reps lack the ability to connect their solutions to business issues.

They stay focused only on solving technical problems. And by doing so, they fail in giving prospects a valid reason to buy.

They fail in showing there’s enough value to move forward with their solution.

That’s why you need a proven and pragmatic formula to connect your product to your customer’s business issue, so you can sell on value rather than price.

And that’s where Unicomm ValueSelling® comes in.

Unicomm ValueSelling® is the first sales training event in Europe created specifically for system integrators and IT companies, which is entirely based on the Value Selling Framework®.

The ValueSelling Framework® is an
easy-to-learn and repeatable sales methodology
that is tailored to products and services sold by IT companies.

It’s a straightforward and practical approach to sales which will enable your entire team to reach greater success.

As the first training event in Europe for IT companies, Unicomm has adopted the ValueSelling Framework® to help IT professionals accurately communicate their products’ and services’ unique value.

By executing the steps of the Unicomm ValueSelling® methodology, system integrators and IT company business owners, technicians and sales professionals you will discover a repeatable process to:

  • increase deal sizes
  • eliminate “no decisions”
  • improve win rates
  • increase margins
What do the greatest IT giants,
Microsoft, Google, Oracle, etc.
have in common?

They all share the same approach to selling – the ValueSelling® methodology.

At Unicomm ValueSelling® from 13th to 15th May, Cristian Bellumat and Jim Roche will help get you ready for this sales methodology in an event designed exclusively for you, delivered from your perspective as a systems integrators or IT professional.

Why UNICOMM ValueSelling® is different from
other generalist sales training programs
that don’t help you make more money – and worse, waste your company’s time

You will not find a course like this anywhere else, because Cristian Bellumat and Jim Roche have prepared a program tailored to system integrators and IT companies.

Within a week of properly installing ValueSelling®, you will see a return on your investment that will continue to grow as you increase sales productivity, performance, and customer retention.

  • 318% INCREASE IN QUALIFYING STRATEGIC ACCOUNTS
  • 63% INCREASE IN NEW ACCOUNT AVERAGE ORDER VALUE
  • 60% IMPROVEMENT IN LEAD CONVERSION

Speakers

AGENDA

DAY 1
May 13, 2019

Time Session
8:30 Check-in
9:30 UNICOMM ValueSelling session #1
11:00 Coffee Break
11:30 UNICOMM ValueSelling session #2
12:30 Lunch
14:00 UNICOMM ValueSelling session #3
15:30 Coffee Break
16:00 UNICOMM ValueSelling session #4
17:00 Coffee Break
17:30 Evening session
19:00 End

DAY 2
May 14, 2019

Time Session
9:30 UNICOMM ValueSelling session #5
11:00 Coffee Break
11:30 UNICOMM ValueSelling session #6
12:30 Lunch
14:00 UNICOMM ValueSelling session #7
15:30 Coffee Break
16:00 UNICOMM ValueSelling session #8
17:00 Coffee Break
17:30 Evening session
19:00 End

DAY 3
May 15, 2019

Time Session
9:30 UNICOMM ValueSelling session #9
11:00 Coffee Break
11:30 UNICOMM ValueSelling session #10
12:30 Lunch
14:00 UNICOMM ValueSelling session #11
15:30 Coffee Break
16:00 UNICOMM ValueSelling session #12
17:00 End

Training in English with professional interpreting service (Italian, French, German)

Location

World Trade Center Barcelona

Moll de Barcelona s/n, East building,
1st Floor, 08039, Barcelona.

Website:
www.wtcbarcelona.com

GPS Coordinates:
41º 22′ 17” N / N 41.371388
2º 10′ 54” E/ E 2.1816666

If you’re coming in your own car:

  • From the airport (Llobregat), take the Ronda Litoral and exit at Salida 21 (15 minutes).
  • From the Besós, take the Ronda Litoral and exit at Salida 21.
  • From Barcelona’s high area, Estació de Sants or Fira Barcelona, you can reach WTCB on Avda. Paral·lel (10 minutes)
  • From the city centre, drive along Vía Layetana, then turn into Moll de la Fusta until you reach Plaça del Carbó, which is opposite the complex (10 minutes).

On reaching WTCB, you can park at the WTCB car park.

If you prefer taking public transport:

  • Bus: V11, 91, D20, H14, V13, N0, N6.
  • Metro Drassanes (L3) and Paral·lel (L3 y L2).
  • There’s a bicing station located at the entrance to the complex.
  • There’s a taxi stop at the entrance to the complex.

Testimonials

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and click on this icon to enable the language translation.